Clink
A screenless device to enhance museums.
Museum in Mind
Museum of Science + Industry Chicago
Memberships Count!
The ten year value of the average member is 4.5x greater than the average visitor. The average Blue Star Museum gets over 800,000 visitors per year.
What Exists?
These are current solutions and pain points within museums.
wall plaques & info boards are time intensive and can be crowded
brochures are not interactive nor extensive
human guides are limited
audio guides not interactive and not group friendly
inter-active screens are limited and leave users feeling rushed
We Should Make...
an advanced audio guide for the Museum of Science + Industry so that the visitors and the museum can:
Visitors can…
personalized audio guided tour
engagement through interactions
personalized recommendations
recap of your trip
less time reading
less rushing
Museum of Science and Industry can…
track users time at each location
directly increase memberships by enhancing experience
increase involvement in experiences, exhibits, tours, and movies
track group size and ages
indirectly increase memberships through curation
increase income with recommendations in the gift shop
Storyboard
how it would work.
Visitor
1) pick up clink
Museum
1) Gather telemetry data
Storyboard
how it would work.
App Design
When first arriving at the museum visitors use their Clink number and members use their ID number to login to the MSI App. This allows Clink to bluetooth pair to their smart phone and access their account. At the end of each visit there will be a recap of the exhibits and displays visitors spent the most time at.
The app will tell them their telemetry data such as amount of time spent and questions asked at relevant exhibits and it will give them more information those displays. It will also give recommendations for upcoming events, movie showings, tours, and articles to learn more about related topics. Lastly, it will recommend gift shop items related to visitors interests.
The museum benefits from this by increasing user involvement, gathering telemetry data, adjust curation accordingly, increasing attendance at events, and making more sales in the gift shop.
Ideation
This device was intended to be a small, sleek feature that adds to museums instead of distracting from them. I wanted it to be something comfortable to carry in your hand or fit in your pocket and as simple as possible.
Final Concept
Features
light up button user holds down to connect via bluetooth
ID allows user to see personalized recap and suggestions
communicates location to headphones or speaker
tracks location within museum
magnetically attaches to parent token quickly and easily
members get to keep their token & identification number
Dimensions
Design attributes:
light indicator
left and right handed accessibility
ergonomic size
bluetooth pairing
magnetic
Colorways
Different museums could use different colorways to match their exhibits.
Pennsylvania Museum of Lumber, Museum of Metropolitan Art, Rutgers Geology Museum, Museum of Flight, Museum of Science and Industry.